![]() ![]() Hasbro and WBD have most recently renewed their contract through the end of March 2025. ![]() ![]() ![]() with WarnerMedia brought Discovery Family under common ownership with Warner's Cartoon Network, whose president Michael Ouweleen now oversees the channel. In 2014, Loesch stepped down, and the network was rebranded as Discovery Family at that time, Discovery began programming the channel's primetime schedule with family-oriented factual programming (including Discovery library programs), while leaving Hasbro responsible for programming its daytime schedule as a minority partner. Some of its original programming would include adaptations of Hasbro-owned properties, such as game shows based on its board games, and animated series produced as a part of the toy lines such as My Little Pony, Pound Puppies, and Transformers. The relaunch pivoted the channel towards a general entertainment format, with dayparts targeting preschool, youth, and family audiences respectively. In 2010, Discovery Kids was relaunched as The Hub (later Hub Network) as part of a joint venture with Hasbro led by veteran executive Margaret Loesch. The channel was originally launched by Discovery Communications (later Discovery, Inc.) on Octoas Discovery Kids, a spin-off of Discovery Channel which primarily featured science and nature-themed programming aimed towards a youth audience. Discovery (WBD) and Hasbro Entertainment. Discovery Family is an American cable television channel co-owned by Warner Bros. ![]()
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